What Are Neat Cheeks, Exactly?
Flavored face wipes are NeatCheeks. NeatCheeks are carefully developed for children’s sensitive little faces and are naturally sweetened with Stevia extract. Natural, non-GMO meals help your child be happier and healthier.
Previously, wiping your child’s face was an unpleasant and fussy experience for both parent and child. NeatCheeks flavor-infused face wipes are now designed to make cleaning up a fuss-free and enjoyable experience for everyone. At mealtime, NeatCheeks can take the place of those nasty, sticky wipes.
Who Are the Founders of Neat Cheeks?
NeatCheeks was founded in 2011 by Danielle Stangler and Julia Rossi, both of Englewood, Colorado. After demanding that her husband clean their daughter’s face with a handkerchief soaked in juice, Danielle was inspired to conceive the notion.
Danielle immediately recognized that providing children with something tasty may get their consent almost instantly. Danielle approached her long-time friend Julie immediately after learning about this astounding discovery, with the intention of collaborating on the creation of a new company.
NeatCheeks-before-shark-tank Julia and Danielle toiled away at the components for NeatCheeks for a long time, determined to make their product a success. They needed something that was sweeter and less aromatic than traditional chemical-scented wipes.
Finally, after much research, they identified Stevia to be the answer. Stevia is a skin-friendly natural sweetener, making it a great ingredient for these flavored baby wipes. After launching the NeatCheeks brand, Julia and Danielle were able to sell their product on Amazon and through a few small, independently owned baby companies.
They wanted to expand their business so that more mothers might have a safer, more ecologically friendly option for their children. NeatCheeks cost $4.99 for a 12-pack and can be found on Amazon, at dozens of mom-and-pop baby stores around the country, and in local Walgreens in Colorado. They are made at a solar-powered plant in the United States, making them a very environmentally friendly company.
Where Did Neat Cheeks Go During Their Shark Tank Pitch?
On April 17, 2015, Danielle and Julia appeared on Shark Tank season 6 episode 25, seeking $150K in return for a 20% interest in their company. This equals a $750,000 price tag. They show off the products and provide samples. The sharks find toddlers loving the taste of wipes funny in movies. They explain that they are taking part in a successful Walgreens 90-day experiment.
NeatCheeks are $3.99 apiece and cost $.72 each. Lori Greiner wants to know how much a basic wipe costs, which is roughly $1.99. Julia and Danielle want to maintain the price of their product at $0.53.
In 2015, they made roughly $4000 in sales. Kevin is out because he believes that rivals will duplicate them because the patent is still pending. Mark Cuban has pulled out of the project because he believes it will take too long for them to become fully operational.
Herjavec is the first to show genuine interest, asking what they would do with the $150k if they were to get it. They plan to use the money to pay themselves $50,000 each; Robert is against this and withdraws. Barbara believes – and has done – that women should work while running their companies.
Lori is willing to pay $150K in exchange for 30% of the patent’s worth if it is awarded. If they agree to manufacture a cherry-flavored baby wipe, Barbara offers $150K in exchange for a 25% interest in the firm. Lori lowers the price by 25% to $150K and removes the patent’s condition.
Barbara believes that her group of entrepreneurs is like a happy family, but they decide to accept Corcoran’s offer after a fast discussion.
After the Shark Tank Pitch, NeatCheeks:
Barbara’s deal with the firm never came to fruition, and the company is no longer listed on her website. The ladies were able to place their products on the shelves of stores such as Buy Buy Baby, Babies ‘R’ Us, and Walgreens, among others. Julia retired from the company in June 2017.
The September 2019 Seed Cohort of the New Chip Accelerator included Neat Cheeks. As of August 2021, the annual revenue is $1 million. The items are sold on Amazon.
Net Worth of NeatCheeks:
On Shark Tank, Danielle and Julia asked for $150,000 in return for a 20% share in their company. This equals a $750,000 price tag. They accepted Barbara’s offer of $150,000 in exchange for a 25% ownership, bringing the total price to $600,000.